Personal info

This Privacy Policy explains how Blossom Women’s Care & Fertility Clinic (“we”, “our”, “the Clinic”), operated under the medical supervision of Dr. Sonal Anand, collects, uses, stores, and protects your personal and medical information when you visit our website or use our fertility care services.

By accessing our website or availing our services, you consent to the practices described in this policy. Please read it carefully.

1. Information We Collect

We collect the following categories of information:

1.1  Personal Information

  • Full name, date of birth, gender, and contact details (phone, email, address)
  • Identity documents such as Aadhaar, PAN, or passport where required
  • Emergency contact information
  • Payment and billing details
  • Government-issued ID for insurance and regulatory purposes

1.2  Medical & Health Information

  • Medical history, diagnoses, previous treatments, and test results
  • Fertility treatment records including IVF, IUI, egg freezing, embryo storage details
  • Genetic information collected as part of PGT (Preimplantation Genetic Testing)
  • Medications, prescriptions, and clinical notes
  • Ultrasound images, embryo grading records, and laboratory reports

1.3  Technical Information (Website)

  • IP address, browser type, and device information
  • Pages visited, time spent, and clickstream data
  • Cookies and tracking technologies (see Section 8)

2.How We Use Your Information

We use your information for the following purposes:

  • Clinical care: To provide, manage, and coordinate your fertility treatments and medical care
  • Appointments: To schedule, confirm, and send reminders for consultations and procedures
  • Treatment records: To maintain accurate and complete medical records as required by law
  • Billing & payments: To process payments, generate invoices, and coordinate with insurance providers
  • Communication: To send you health updates, test results, and important treatment information
  • Legal compliance: To comply with Indian medical laws, PCPNDT Act, and regulatory requirements
  • Quality improvement: To improve our clinical services and patient experience (using anonymised data only)
  • Website analytics: To understand how visitors use our website and improve its performance

3. Legal Basis for Processing (Indian Law)

We process your personal data in accordance with:

  • The Information Technology Act, 2000 and IT (Amendment) Act, 2008
  • The Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011
  • The Digital Personal Data Protection Act, 2023 (DPDPA)
  • The Indian Medical Council (Professional Conduct, Etiquette and Ethics) Regulations, 2002
  • The Pre-Conception and Pre-Natal Diagnostic Techniques (PCPNDT) Act, 1994
  • The Assisted Reproductive Technology (Regulation) Act, 2021

4. Sharing of Your Information

We do not sell, rent, or trade your personal or medical information. We may share your information only in the following limited circumstances:

  • Treating physicians & specialists: Other doctors involved in your care, with your knowledge
  • Diagnostic laboratories: For blood tests, genetic testing, semen analysis, and other investigations
  • Pharmacies: For prescription fulfilment
  • Insurance providers: For legitimate claim processing, with your authorisation
  • Legal & regulatory authorities: When required by court order, law, or government directive
  • IT & data service providers: Secure third-party vendors who support our website and record systems, bound by confidentiality agreements

We never share your medical or genetic information with employers, family members (without your consent), or commercial third parties.

5. Data Security

We implement appropriate technical and organisational measures to protect your information against unauthorised access, disclosure, alteration, or destruction. These include:

  • Encrypted storage of digital patient records
  • Password-protected access controls for all clinical staff
  • Secure physical storage for paper-based records
  • Regular security audits and software updates
  • Confidentiality agreements signed by all staff members

However, no method of transmission over the internet is completely secure. While we strive to protect your data, we cannot guarantee absolute security.

6. Data Retention

We retain your medical records for a minimum of 7 years from the date of last treatment, as required by Indian medical regulations and the ART Regulation Act, 2021. Embryo and genetic data may be retained for longer periods as per applicable law and your written consent. Website usage data is retained for up to 12 months.

7. Your Rights

Under the Digital Personal Data Protection Act, 2023 and applicable Indian law, you have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate or incomplete personal information
  • Request deletion of personal data (subject to legal retention obligations)
  • Withdraw consent for marketing communications at any time
  • Lodge a complaint with the Data Protection Board of India

To exercise any of these rights, please contact us at: info@blossomivf.com

8. Cookies

Our website (blossomivf.com) uses cookies to enhance your browsing experience and analyse website traffic. Cookies are small text files stored on your device. You may disable cookies in your browser settings; however, some parts of the website may not function correctly if you do so. We use:

  • Essential cookies — required for the website to function properly
  • Analytics cookies — to understand how visitors use our website (e.g., Google Analytics)
  • Preference cookies — to remember your settings and preferences

9. Third-Party Links

Our website may contain links to third-party websites (e.g., YouTube, Instagram, Facebook). We are not responsible for the privacy practices of those websites. We encourage you to review their privacy policies before submitting any personal information.

 

10. Children’s Privacy

Our services are intended for adults aged 18 and above. We do not knowingly collect personal information from individuals under the age of 18 without verifiable parental or guardian consent.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in law, our services, or data practices. The most current version will always be available on our website at blossomivf.com. We encourage you to review this policy periodically. Material changes will be communicated to registered patients via email.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your data, please contact us:

Blossom Women’s Care & Fertility Clinic

Address: 2/63 E, Viraj Khand-2, Gomti Nagar, Lucknow – 226010, Uttar Pradesh, India

Email: info@blossomivf.com

Phone: +91-799-177-4117

Website: blossomivf.com

Medical Director: Dr. Sonal Anan